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Digital Marketing

Social Media Optimization (SMO)

Profiles that look like a real business and feed the site.

The short version

What this actually means

Most business social profiles are half-filled, inconsistently branded and last posted to eight months ago. That is worse than not having one, because customers check before they call.

We set the profiles up properly, build a posting rhythm you can actually sustain, and make sure every profile points back to the pages that convert.

Talk it through

Who it is for

Local businesses, retail, hospitality and services where customers check social before buying.

What you receive

  • Profile setup and optimisation
  • Monthly content calendar
  • Post templates
  • Performance summary
What is included

How we do it

01
Profiles set up properly

Complete information, correct categories, consistent branding.

02
Content calendar

A rhythm that fits your capacity, not an unsustainable daily plan.

03
Designed post templates

So posts look like your brand without a designer every time.

04
Links that convert

Traffic sent to the right page and tracked properly.

05
Review handling

A process for responding to reviews, good and bad.

Questions

Before you ask

Do you post for us, or just set it up?

Either. Some clients want the calendar and templates and post themselves; others want it handled.

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You own everythingCode, hosting and admin access handed over
Core Web Vitals pass1.4s median load across our builds
Six clients at a timeSo your project gets the person who sold it
One honest reportPlain language, monthly — including what failed